Most agencies rely on the same off-the-shelf tools every other agency uses. We build our own.
The Razor Rank Insights Platform is our proprietary marketing intelligence system, developed to give our clients visibility that standard reporting can’t provide. It connects your marketing data to your revenue data, so we can show you not just what happened, but what it was worth.
For our paid search clients, that means Full Circle Attribution™, a closed-loop system that tracks every lead from ad click to closed deal, enabling optimization against real business outcomes rather than assumed conversions.
The platform is ours. The data is yours. And the advantage is built into every campaign we run.