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 Case Study: “Personal Injury Lawyer Los Angeles”

This client is in the Los Angeles personal injury lawyer market, one of the most competitive markets in the country when it comes to SEO for Lawyers. For the keyword phrase, ‘Personal Injury Lawyer Los Angeles,’ our team did a competitive study on the leaders in the market and determined what was necessary to be competitive with the practices that were ahead of our client in search results. One keyword phrase on our list, “Personal Injury Lawyer Los Angeles,” we knew would be very competitive.

In a six month period, our team was able to improve “Personal Injury Lawyer Los Angeles, which started out at #74 (page eight) of Google SERP’s, and move the phrase to #6 on page one of Google SERPs. The results are dramatic. In addition, there were many other important phrases which showed significant improvement, you can see the variety of keywords that reached #1 on page one below.  One thing to note, the rankings went down at times and tested our resolve (and our client’s resolve too!) so you have to map out your strategy and stick to it. (and stash a bottle of Pepto Bismol away for the dips).

Check out the Keyword Rankings for this Client – Important Phrases on Page One

The first image shows the improvement of the keyword phrase, ‘Personal Injury Lawyer Los Angeles,’ one of the most competitive phrases in the personal injury market, especially in California.  Improved from #74 in October to #6 in March (6 months). Not to brag, but that’s pretty good!

Click the image to enlarge.

Personal Injury Lawyer Los Angeles - Improved Rankings

The next image shows the improvement of the keyword phrase, ‘Truck Accident Lawyer Los Angeles,’ another highly competitive phrase in the in the Los Angeles personal injury market..  Improved from #73 in October to #4 in March (6 months). Another major improvement.

Click the image to enlarge.

High Keyword Rankings - Personal Injury Lawyer Truck Accident

SEO for Lawyers - Page One Rankings

Page One Rankings - Los Angeles Personal Injury Lawyer

LA Personal Injury SEO Results - Page One Rank v3

SEO for Lawyers - Los Angeles v5


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Razor Rank, LLC is a full service SEO consulting firm focused on serving of fortune 100 and 500 businesses. Stay up to date with all the latest SEO happenings.